Boost Mobile & AirG Roll out Mobile Marketing Campaign – Get Hookt up with a New Ride Customized by West Coast Customs

IRVINE, Calif. & VANCOUVER, British Columbia–(BUSINESS WIRE)–Boost Mobile®, a lifestyle-based telecommunications brand that develops and distributes wireless communications products for the youth market, and AirG, a global leader in powering mobile communities and wireless social networking, announced today the launch of a multi-channel mobile marketing campaign to promote Boost Hookt – a popular mobile social networking product in the United States.

Between October 15, 2006, and January 15, 2007, Boost Hookt customers that sign up to the Get Hookt Up With A New Ride promotion are eligible to win a brand new Dodge Charger fully customized by West Coast Customs – the Kingz of Customs.

“Boost Hookt has been extremely popular with our customers since it launched last year, and we expect this new marketing campaign to take Boost Hookt adoption to the next level,” said Boost Mobile Director of Value Added Services Craig Thole. “We are excited to be working with West Coast Customs and AirG in launching this unique multi-channel promotion that uses innovative products and services to acquire customers and strengthen our customer facing value proposition.”

The Get Hookt Up With a New Ride mobile marketing campaign will be promoted across multiple channels, including mobile, retail and online, including a MySpace interactive presence. To participate in the promotion Boost Mobile users across the United States can visit BoostLIVE (www.boostlive.com) for methods of entry and official rules. At the close of the campaign on January 15, 2007, one Boost Hookt customer will be driving home in a brand new Dodge Charger courtesy of Boost Mobile, AirG and West Coast Customs.

“We’ve all seen the awesome talent of the West Coast Customs team on television, and their customization work on this Dodge Charger clearly embodies the same spirit of self expression and individuality as Boost Hookt customers,” said Frederick Ghahramani, Director, AirG. “We are delighted to be working with Boost Mobile and West Coast Customs in demonstrating the commercial potential of mobile social networks for advertisers, media companies and mobile operators.”

All custom auto-body work and vehicle modifications for the Get Hookt Up With a New Ride mobile campaign were performed by West Coast Customs and include 22” Lexani Sterling Rims, Toyo Tires, a complete WCC Orion custom audio system, custom stainless exhaust system, tinted windows and a Rex Billet grill. West Coast Customs will also furnish the Runner Up Prize Pack, which includes 1 WCC 17” all-in-one wide screen monitor with removable DVD, 1 WCC 800 WATT Mono Block Subwoofer amplifier and 2 WCC 10” 400 WATT Subwoofers, collectively worth more than $2,000.

“West Coast Customs is always on the lookout for new and innovative ways to showcase our talents and to promote our custom vehicle concepts to new and existing fans,” said Ryan Friedlinghaus, CEO, West Coast Customs. “We are thrilled to be working with Boost Mobile and AirG on this national mobile promotion and entertaining our fans in a whole new way.”

Boost Hookt is a private-label mobile community powered by AirG. Hookt has multiple unique features such as instant messaging, picture profiles, blogging, public and private messaging, and targeted promotions and contests, and comes complete with AirG’s suite of mobile community software, including the Community Marketing Engine, Community Patrol, Community Storefront, Community Marketing Toolkit and Micro-Community Interface. Mobile users can access Boost Hookt via a browseable version through the Boost LIVE deck or through downloadable and embedded versions on Boost Mobile handsets.

Boost Mobile & AirG Roll out Mobile Marketing Campaign – « Get Hookt up with a New Ride Customized by West Coast Customs »

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47 Réponses to “Boost Mobile & AirG Roll out Mobile Marketing Campaign – Get Hookt up with a New Ride Customized by West Coast Customs”

  1. anastasia johnson Says:

    my mom need to be pimped out and fly so please give her this car

  2. Naomi Says:

    I love boost hookt its mad tight and its off the hook

  3. Koty Says:

    Yo! i cant get in2 my pro it sez im temperaily locked out. But, its sed that 3 mounths ago!!!

  4. karisma Says:

    i think boost hookt is crazy!! I met my man on this!! you have got to join!! holla chriz brownz wifey 4 ever and alwayz

  5. karisma Says:

    Chris Brown’s # 1 & only wifey 4 ever and always!!! haters fall back

  6. sAundra Says:

    boost hookt is the shitt i love it i’ll spend fifty cents a day unless u guys keeps giving me a free day HOOK ME UP PEASE LOL

  7. NORTHSIDEQUEEN Says:

    HEY WAZ UP PEOPLE I AM SO MAD RIGHT NOW SO FUCKEN PIST OFF 😦

  8. NORTHSIDEQUEEN Says:

    WERES ONE117

  9. LADY_GAME Says:

    HOW CAN I LOGIN BOOST HOOKT FROM THE INTERNET?

  10. NORTHSIDEQUEEN Says:

    HEY EVERYBODY WHERE IS SNOOPY AT!!!!!!!!!!!!!!!!!!!!!!!!!! 🙂

  11. NORTHSIDEQUEEN Says:

    sAUNDRA IS A BITCH

  12. chula956 Says:

    this is lame

  13. dlniggaz Says:

    dl dudes get at me dats my hookt name! holla

  14. Nohemi Says:

    hola a todos

  15. lupe Says:

    wut it dew

  16. biggur1 Says:

    hey people

  17. rita Says:

    can i get on hookt from interent?

  18. TireAstoria Says:

    goodyear

    Goodyear Eagle F1

  19. precious Says:

    How do u get hookt from a sidekick 3/t-mobile

  20. precious Says:

    How do I get hookt on my sidekick3 I have t-mobile service. Helpppppppppppp!

  21. DL_RICAN Says:

    WASS POPPEN I’M A DL DUDE FRM CT!! SO GET DA KID!! GOT PICZ ON MYSPACE

  22. DL_RICAN Says:

    DAMN I GOT A SIDEKICK 3 AN DIS SHIT NEEEEEDDD HOOKT ASAP!!

  23. red eyes Says:

    How do I get hookt on my tmobile sidekick3

  24. tiana Says:

    im cute

  25. jrock Says:

    I need to get hookt on my sk3 if u know how 2 holla at me on aim kidfresh1043 is my screen name

  26. jrock Says:

    Whatz good tiana write 2 me on aim

  27. Hernan1983 Says:

    i’m locked out for 4 month i need hookt

  28. need hookt on at&t slider phone Says:

    need hookt on at&t slider phone someone aim me phillyfatboi215

  29. sexy-rere Says:

    hey wats good i been locked out for a month and im so mad cuz airg is crazy as hell ppl stay gettin into it ova men

  30. kellee Says:

    How can I get on hookt on my sidekick slide?

  31. GUNIT1234 Says:

    Waz bangin this the kid $50$

  32. GUNIT1234 Says:

    Waz bangin ppl this is the kid $50$ holla at ur boy yaa diggzz…

  33. DAVID7414 Says:

    I NEED 2 BE PIMPED HOOKT ME UP WIT DA RIDE

  34. heather Says:

    gotta love that dodge charger. its sick! the best part is the wheels! didi they get em off http://www.hubcap-tire-wheel.com ?

  35. ELIZABETH Says:

    WATZ UP

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  37. Draven Says:

    Hey I want to get on from my sidekick anyone know a site or something I could log into?? Aim me. NightLust7

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    poker regeln blind…

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  39. susilu Says:

    soy buena onda y no me gustan las mentiras me gusta conoser gente nueva de todas partes

  40. alexa Says:

    hola

  41. alexa Says:

    hola muchochos k nosaludan k mal educados

  42. floridaboy87 Says:

    this is awsome.

  43. floridaboy87 Says:

    this site is awsome

  44. steeze_DxPEE Says:

    how do you get on from the pc?

  45. tabitha Says:

    Can someone please tell me how to get on hookt from my sidekick please?

  46. tj Says:

    how do u get boost hookt on my computer

  47. jose Says:

    tachingon

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