Mobile Marketing – Press Release : Yahoo! Go for Mobile 2.0 Hits Primetime

New Version Packed with Additional Features Generally Available in US and Localized Beta Versions to Launch in 13 Countries Around the World on Friday

SUNNYVALE, Calif. and SINGAPORE, June 20, 2007 /PRNewswire-FirstCall via COMTEX News Network/ — CommunicAsia — The Internet on the mobile phone will take another big step forward with the launch of Yahoo! Go for Mobile 2.0 in general availability in the US and the availability of localized beta versions in 13 countries on Friday. Yahoo! (Nasdaq: YHOO) initially unveiled the popular new service in beta in the US January 2007.

« Today’s launch signals to the world that Yahoo! Go is ready for primetime. With the tremendous consumer response to date we believe that Yahoo! Go will be a catalyst for broader adoption of the mobile Internet, » said Marco Boerries, executive vice president, Connected Life Division, Yahoo!. « People want easy access to the Internet on their mobile phones, and Yahoo! Go 2.0 offers content, access and answers wherever you are. »

Significant enhancements as Yahoo! Go 2.0 goes into General Availability in the US

The new version of Yahoo! Go 2.0 launches on Friday and will be available for more than 200 different mobile phones in the US by the end of July, expanding to more than 400 by end of year. It will also be pre-loaded on new devices from Nokia, Motorola, Samsung, LG and HTC that begin rolling out later this year.

The new version of Yahoo! Go 2.0 makes it even faster and easier for consumers to enjoy the Internet on their mobile phone. Enhancements include:

— Faster than ever before — Greatly increased speed, including
substantially reduced loading time, makes it even more fun to use

— Even better e-mail — Ability to read more types of attachments,
including PDF files and Microsoft Word, PowerPoint and Excel documents,
and access to Yahoo! Mail folders

— More powerful maps — View both satellite and hybrid maps, current
traffic conditions and optional GPS integration on select devices,
including the BlackBerry(R) 8800

— Easier to stay connected — Search Yahoo! Address Book contacts to
call or get driving directions with one-click and view Yahoo! Calendar,
even search for specific entries

— Better mobile search results — Faster access to better results with
just oneSearch

Localized versions to launch in 13 countries across Asia, Europe and the Americas

Less than six months after initially launching Yahoo! Go 2.0, the service will launch to millions of additional consumers in 13 countries on Friday. Consumers in Canada, France, Germany, India, Indonesia, Italy, Malaysia, Philippines, Singapore, Spain, United Kingdom, Thailand and Vietnam will be able to download and enjoy localized beta versions of the service. At launch the new beta versions for these countries will have much of the functionality as the US version and are supported by more than 200 different mobile phones by the end of July and that will expand to more than 400 by end of year.

For more information on Yahoo! Go 2.0 including the mobile phones that are currently supported, go to: http://go.yahoo.com.

Yahoo! – Press Release

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